If you are the proud owner of a website, you want to pay attention to several things. In order for the site to be successful and gain a lot of ground, the site has to function properly. Here are some tips for managing the little things as a website owner, and keeping the traffic coming.
1. Check If The Content Is Engaging
There is something to be said about the quality of your posts, and it speaks directly to user-engagement. The longer you can keep users on the site, the better it will be for your search engine rankings.
Do yourself a favor and go through your posts. If you can add content or find a stronger keyword, make the changes and see what happens.
2. Test The Loading Speed
One of the little things that go a long way is loading speed. Not only do search engine crawlers pick up on how quickly your pages are loading, but users will pay attention as well. If the website pages take 3 seconds or more to load, try using a cache plugin or resize image quality. You might be running ads that slow down the loading speed as well.
You want your pages to load within 2 seconds or less because it will make a big difference to the bounce rate.
This is one word you’ll be hearing a lot when you own a website, and it will serve you well to pay attention. A responsive website means the site will always display well, regardless of the device it is being accessed from. It also involves other important user elements, such as implementing custom grids.
When you get the chance to do a little website managing, make sure the site is working properly on all devices. Users hate nothing more than a website that is unresponsive to their device.
Website analytics will give you great insight into your website performance. Critical information that leads to efficient changes come from using the right analytics, and it is a small task that can be done on a regular basis.
If you search around, you should find several plugins or software that can help with gaining more user and website information. The point is, you want to stay on top of what’s happening.
5. Mobile Friendly
As it stands, more than half of users online right now are using a mobile device. And the popularity of accessing the internet via a mobile device has changed search engine crawlers for good.
In other words, if you want your site to score big with search engine rankings, test it on every mobile device you can get. And if you find one that doesn’t do the site justice, start tweaking.
The truth is if you own a website, you are going to have several little things that need managing over the course of a very long time, and you also have the ability to outsource all of it to a website maintenance and management company like Team WP Sekure. But if you stick to it, you’ll see the change.